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Titlebook: Use of Market Data in the Recruitment of High Potentials; Segmentation and Tar Jan Posthumus Book 2015 Springer Fachmedien Wiesbaden 2015 H

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發(fā)表于 2025-3-21 18:41:04 | 只看該作者 |倒序瀏覽 |閱讀模式
書目名稱Use of Market Data in the Recruitment of High Potentials
副標(biāo)題Segmentation and Tar
編輯Jan Posthumus
視頻videohttp://file.papertrans.cn/945/944439/944439.mp4
概述Publication in the field of economic sciences..Includes supplementary material:
圖書封面Titlebook: Use of Market Data in the Recruitment of High Potentials; Segmentation and Tar Jan Posthumus Book 2015 Springer Fachmedien Wiesbaden 2015 H
描述In his study, Jan Posthumus uses the grounded theory method to explore the implementation of marketing instruments such as segmentation and targeting in the recruitment of high potentials in the pharmaceutical industry. The implementation of these instruments can best be understood as the result of an interaction between four categories: the identified internal need for certain groups of high potentials; the scarcity of these groups of high potentials in the market; the attitudes, opinions, and strategies within human resources; and the technological capabilities. Depending on the situation, different recruitment instruments are used to recruit high potentials. However, the interviewees did not use an explicit high potential recruitment profile, though they implicitly search for varying combinations of high-potential characteristics such as: intelligence and agility, engagement, the ability to perform in various environments, and the ability to manage one’s energy levels.
出版日期Book 2015
關(guān)鍵詞High-Potential Characteristics; Marketing; Marketing Instruments; Pharmacy; Recruiting
版次1
doihttps://doi.org/10.1007/978-3-658-10376-7
isbn_softcover978-3-658-10375-0
isbn_ebook978-3-658-10376-7
copyrightSpringer Fachmedien Wiesbaden 2015
The information of publication is updating

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沙發(fā)
發(fā)表于 2025-3-21 20:48:25 | 只看該作者
Introduction,o learn and adapt can be potentially achieved by a company in one of three ways: (a) through the retention of the employees that have this ability, (b) through the development of these abilities in employees, and (c) through the recruitment of new employees. Although all three pathways are important
板凳
發(fā)表于 2025-3-22 00:41:34 | 只看該作者
Review of the Literature, market orientation (Leeflang, 2011). According to Kotler and Armstrong (2010), successful contemporary companies are preoccupied with “understanding and satisfying the needs of their customers in well-defined markets” (p. 28). Similarly, the focus of high-potential recruitment has started to shift
地板
發(fā)表于 2025-3-22 07:05:21 | 只看該作者
Research Design and Methods,bles and segmentation approaches (Cui & Choudhury, 2003; Kleiner, 2008), and the explanatory power is well documented. It has been used to gain insights in a variety of topics in human resources such as communication (Goldhaber, 1993), persuasion (Smith, 1982), knowledge transfer (Birkinshaw, Nobel,
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發(fā)表于 2025-3-22 09:31:35 | 只看該作者
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發(fā)表于 2025-3-22 12:59:22 | 只看該作者
Conclusion, Limitations, and Recommendations,industry in Europe and the United States. Grounded theory method and the contingency theory were used to develop a model to aid human resource professionals in assessing under which circumstances segmentation and target marketing can add value to the recruitment process. The findings of the study co
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發(fā)表于 2025-3-22 17:20:57 | 只看該作者
Book 2015in the recruitment of high potentials in the pharmaceutical industry. The implementation of these instruments can best be understood as the result of an interaction between four categories: the identified internal need for certain groups of high potentials; the scarcity of these groups of high poten
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發(fā)表于 2025-3-23 03:44:51 | 只看該作者
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發(fā)表于 2025-3-23 07:50:42 | 只看該作者
Review of the Literature,from a vacancy-oriented approach toward a talent-oriented approach (Trost, 2012). According to Boudreau and Ramstad (2005), talent segmentation therefore becomes as vital to an organization as customer segmentation is in marketing of products and services.
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