Titlebook: Strategic Innovative Marketing and Tourism; 8th ICSIMAT, Norther Androniki Kavoura,Efstathios Kefallonitis,Prokopio Conference proceedings

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拋射物

Human Resources Role in Hospitality Service Quality,ntext, the excellence of service provided is a key success factor. This study investigates the themes related to people influence in tourists’ perception of service quality. The proposed model assesses the influence of human resource management on employee behavior and the latter in tourists’ servic

PANT

The Role of Fellow-Feelings and Organisational Harmony to Organisational Performance: A Comparativend organisational performance across two national contexts—China and Indonesia. The relevant theoretical framework suggests that when market orientation (intelligence generation, dissemination and response implementation) is used as a determinant of business performance, organisational harmony emerg

言外之意

Cultural Identity, Innovation and Entrepreneurship, that sustainable development could be a catalyst to the aforementioned problem with respect to immigrant innovation and entrepreneurship. Starting with European immigration policy, we are proceeding with a theoretical review of refugee integration. Following, we describe forms of informal entrepren

GRAVE

,A Model of Brand Cocreation, Brand Immersion, Their Antecedents and Consequences in Café Brand Contey affect in return. Considering cafe brands as micro destination brands, it is expected that both macro destination brand factors, namely sense of place, sense of community, and place attachment as well as the sense of brand community of the café brands will influence both café brand cocreation and

健談

City Branding: Proposal of an Observation and Analysis Grid,orial brands. The theoretical field of city branding is very young and still in development. Several questions still remain and for which answers are needed. The aim of this article is to study the relevance and the role of city branding. The idea is to start with a review of literature of city bran

Biofeedback

TEN

歌曲

Renewable Energy Matters for Tourism Industry in BRICS Plus Turkey Countries,es. Due to the fact that the primary energy source in these countries is fossil fuels, this has risen up a serious concern on environmental issues. The motivation to select these countries lies in the fact that all of these six have recorded an exponential economic growth in the last few decades. As

STERN