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Titlebook: Language in International Business; Developing a Field Mary Yoko Brannen,Terry Mughan Book 2017 The Editor(s) (if applicable) and the Autho

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41#
發(fā)表于 2025-3-28 17:46:57 | 只看該作者
42#
發(fā)表于 2025-3-28 21:30:08 | 只看該作者
Cross-cultural Interaction: The International Comparison Fallacy?,rganizational relationships, are face-to-face negotiations. As the proportion of foreign to domestic trade increases, so does the frequency of business negotiations between people from different countries and cultures. Perlmutter estimates that over 50% of an international manager’s time is spent ne
43#
發(fā)表于 2025-3-29 00:04:42 | 只看該作者
The Multinational Corporation as a Multilingual Community: Language and Organization in a Global Cog concern for the multinational corporation (MNC). Accelerated globalization as well as attempts to capture higher synergies from farflung operations has called attention to the communication network and internal knowledge flow within the MNC (Nobel and Birkinshaw, 1998; Govindarajan and Gupta, 2001
44#
發(fā)表于 2025-3-29 03:26:44 | 只看該作者
Language Policies and Practices in Wholly Owned Foreign Subsidiaries: A Recontextualization Perspecunication within and beyond their boundaries. In order to cope with these challenges, multinational companies (MNCs) have implicit or explicitly formulated language policies for corporate communication, documentation, and interaction (Marschan-Piekkari, Welch, & Welch, 1999). Empirical research on M
45#
發(fā)表于 2025-3-29 07:45:58 | 只看該作者
The Multifaceted Role of Language in International Business: Unpacking the Forms, Functions and Feamitments that characterize day-to-day organizational life. Such decision making draws on extensive discussion and debate that is framed, formulated and articulated in language developed and, to a certain extent, shared by corporate, functional and other in-group users. As firms internationalize and
46#
發(fā)表于 2025-3-29 15:24:32 | 只看該作者
Re-considering Language within a Cosmopolitan Understanding: Toward a , Approach in International Bhe linguistic boundaries of a multinational company (MNC) (Harzing, K?ster, & Magner, 2011; Luo & Shenkar, 2006), or to identify the imperialistic and hegemonic effects of using such . — which mostly turns out to be English — on actors in local subsidiaries (Piekkari, Vaara, Tienari, & S?ntti, 2005;
47#
發(fā)表于 2025-3-29 16:32:06 | 只看該作者
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