Titlebook: International Marketing in the Network Economy; A Knowledge-Based Ap Florian Kohlbacher Book 2007 Florian Kohlbacher 2007 empirical researc

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Florian Kohlbacherortant extension of the functionalities of electronic catalogues and Web stores, which normally do not support the dynamic configuration of the items to be purchased. In this chapter we shall present a case study which shows how the offering and selling of complex products and services from the tele

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Florian Kohlbacher. The . concepts have been acknowledged as important paradigms in the modern business environment. Information and communication technologies and the developments around the Internet have brought these issues into sharp focus for managers and researchers alike. Additionally, the success of the Inter

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Florian Kohlbachertand how to implement e-business concepts and strategies.StrThis textbook presents comprehensive treatment of the e-business environment and the tools and strategies necessary for success in the digital realm. The author covers a wide range of e-business-related topics, such as e-environment, e-busi

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Charles M. Savageure responsible and sustainable business practices, companies must navigate a complex landscape of rules and regulations while adhering to ethical principles and standards. This chapter provides an overview of the key legal, regulatory, and ethical considerations for e-businesses. It covers topics s

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tes informed decisions, operational improvements, and overall development. This chapter provides an overview of essential metrics and technologies for analysis and performance measurement, including web analytics, social media metrics, customer satisfaction evaluation, financial analysis, and perfor

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Florian Kohlbachertate a good salesperson who adapts expert advice according to the customer’s interests and skills. The digital economy of the 21st century will be based on flexibly integrated webs of highly specialised solution providers. Regarding configuration technology itself, the joint configuration of organis

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Florian Kohlbacherof specific requirements, i.e. lightweight, simple design; good scalability; interactivity; user friendliness; etc. In order to meet these demands, a new method of configuration has been developed. This method focuses on non-automatic, interactive, user-friendly configuration of product variants bas