| 書目名稱 | Information and Communication Technologies in Tourism 2017 | | 副標題 | Proceedings of the I | | 編輯 | Roland Schegg,Brigitte Stangl | | 視頻video | http://file.papertrans.cn/466/465843/465843.mp4 | | 概述 | Analyzes the application of information and communication technologies to travel and tourism.Offers a special focus on developing digital strategies, big data, and the digital economy.Provides both st | | 圖書封面 |  | | 描述 | This book presents state-of-the-art research into the application of information and communication technologies to travel and tourism. The range of topics covered is broad, encompassing digital marketing and social media, mobile computing and web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment, and the sharing economy. There is a particular focus on the development of digital strategies, the impact of big data, and the digital economy. In addition to the description of research advances and innovative ideas, readers will find a number of informative industrial case studies. The contents of the book are based on the 2017 ENTER eTourism conference, held in Rome. The volume will be of interest to all academics and practitioners who wish to keep abreast of the latest developments in eTourism. | | 出版日期 | Conference proceedings 2017 | | 關鍵詞 | eTourism; ICT in tourism; digital economy; digital marketing; ENTER 2017; IFITT; travel and tourism; mobile | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-319-51168-9 | | isbn_softcover | 978-3-319-51167-2 | | isbn_ebook | 978-3-319-51168-9 | | copyright | Springer International Publishing AG 2017 |
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