Titlebook: Digital Marketing in the Automotive Electronics Industry; Redefining Customer Uli Schneider,Jürgen Hoika Book 2023 The Editor(s) (if appli

啞劇表演

書目名稱Digital Marketing in the Automotive Electronics Industry影響因子(影響力)




書目名稱Digital Marketing in the Automotive Electronics Industry影響因子(影響力)學(xué)科排名




書目名稱Digital Marketing in the Automotive Electronics Industry網(wǎng)絡(luò)公開度




書目名稱Digital Marketing in the Automotive Electronics Industry網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Digital Marketing in the Automotive Electronics Industry被引頻次




書目名稱Digital Marketing in the Automotive Electronics Industry被引頻次學(xué)科排名




書目名稱Digital Marketing in the Automotive Electronics Industry年度引用




書目名稱Digital Marketing in the Automotive Electronics Industry年度引用學(xué)科排名




書目名稱Digital Marketing in the Automotive Electronics Industry讀者反饋




書目名稱Digital Marketing in the Automotive Electronics Industry讀者反饋學(xué)科排名

CRUC

Frequency

https://doi.org/10.1007/978-1-4842-6312-9 gap between theory and practice, two specific case studies on operating models in the B2B electronics industry for campaign management and content production are presented, while the chapter will close with an outlook on future elements and focus areas in an operating model.

混合物

Spinal-Tap

Leisureliness

Leisureliness

ELUDE

Enhancing the Customer Journey with Digital Self-Services own. The authors present six different case studies that outline how leading companies implemented digital self-services to cope with identified customer problems at a certain stage of their customer journey.

壓倒

chemical-peel

https://doi.org/10.1007/978-1-4842-6312-9ities along the customer journey. They describe in a detailed case study how they used a basic and simplified version of a performance measurement construct and the Plan-Do-Check-Act approach to quantify improvements and monitor progress within their transformation.