Titlebook: Co-Creation of High-Tech Products in the B2B Domain; Leontin Karl Grafmüller Book 2020 Springer Fachmedien Wiesbaden GmbH, part of Springe

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書目名稱Co-Creation of High-Tech Products in the B2B Domain影響因子(影響力)

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,Part I – Introduction,s gained heavy interest almost half a century later in both innovation research and practice referred to as . (Gemser & Perks, 2015; Mustak, Jaakkola, & Halinen, 2013; Piller, Ihl, & Vossen, 2010; Prahalad & Ramaswamy, 2004a).

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Book 2020al collaboration process between customers and providers, in which customers become active participants in innovation processes of a firm to jointly develop new products. The co-creation of high-tech products poses several challenges related to high product complexity such as the time intensity or i

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Co-Creation of High-Tech Products in the B2B Domain978-3-658-28412-1Series ISSN 2945-879X Series E-ISSN 2945-8803

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