Titlebook: Business and Social Media in the Middle East; Strategies, Best Pra Nehme Azoury,Lindos Daou Book 2020 The Editor(s) (if applicable) and The

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Emphasis on Social Media Analytics in Corporate Decision-Making separation that were imagined in 1929 by the Hungarian writer Frigyes Karinthy reveal all the power of interconnectivity: Each one of us can be in contact with every other Internet user on the planet by means of a chain of five successive contacts.

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The Role of Digital Media in the Recruitment Process in the Middle Eastention and interest of most companies. Companies understood the need to rethink their ways of communication in order to reach these young potential employees, who experienced the advent of social networks and the mobile internet.

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