| 書目名稱 | The Business Case for Love | | 副標題 | How Companies Get Br | | 編輯 | Marc Cox | | 視頻video | http://file.papertrans.cn/906/905546/905546.mp4 | | 概述 | Examines how toxic cultures, narcissistic leadership, unhappy employees, poor customer experiences and fractious relationships have destroyed customer loyalty.Outlines a new and exciting approach to c | | 圖書封面 |  | | 描述 | .Love it? Hate it? Or, just don’t care? How we feel about something dramatically affects how we interact with it. When we feel, we care. When we care, things happen...Companies that are thriving, not just surviving, are much more than a set of ruthlessly efficient and mechanistic processes – they are a social system operated by people for people. The quality of relationships, both inside and outside the organization is a far more important driver of sustainable success or failure than the quality of its control systems. The head is important, but it is the heart that matters most...If you want your customers to be brand ambassadors and your employees to brag about you to their friends, you need them to not just?.think.?you’re great – you need them to?.feel.?you’re great. You need them to love you – and for that, you need them to feel that you love them...For over a decade Marc Cox has been helping companies whose toxic cultures, miserable employees, and angry customers have all but destroyed them to rebuild their company spirit, discover the business case for love and build an organization that is wonderful to work for, brilliant to do business with and has the mindset of creating | | 出版日期 | Book 2020 | | 關(guān)鍵詞 | Purpose of business; Meaning at work; Psychological contract; best in class; Millennials; Employee relati | | 版次 | 1 | | doi | https://doi.org/10.1007/978-3-030-36426-7 | | isbn_softcover | 978-3-030-36428-1 | | isbn_ebook | 978-3-030-36426-7 | | copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
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