Titlebook: Strategic Sales Management; Insights and Guidanc Peter Buchenau Book 2023 The Editor(s) (if applicable) and The Author(s), under exclusive

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書目名稱Strategic Sales Management影響因子(影響力)




書目名稱Strategic Sales Management影響因子(影響力)學(xué)科排名




書目名稱Strategic Sales Management網(wǎng)絡(luò)公開度




書目名稱Strategic Sales Management網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Strategic Sales Management被引頻次




書目名稱Strategic Sales Management被引頻次學(xué)科排名




書目名稱Strategic Sales Management年度引用




書目名稱Strategic Sales Management年度引用學(xué)科排名




書目名稱Strategic Sales Management讀者反饋




書目名稱Strategic Sales Management讀者反饋學(xué)科排名

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https://doi.org/10.1007/978-3-031-40605-8Brand Leadership; Digital Services; International Sales; Market Segmentation; Strategic Sales

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Weak Brands End Up in Outlet Stores,Companies have always had to deal with change. And strong brands have always adapted to this change. The main challenges facing brand management in our changing times are digitalization, hybrid customer groups, and the demand for companies to assume social responsibility. This chapter looks at brand management in the consumer goods industry.

exhilaration

,It’s Never Too Early: Selling the Value of Digital Services,This chapter is aimed at decision-makers in B2B companies who are involved in the process of transforming their products and services and particularly at managers in the field of sales and product management. In it, you’ll learn

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Peter BuchenauContains numerous practical tips and tricks from experienced interim managers.Includes concrete case studies and useful checklists.Offers crucial guidance on strategic sales management for entrepreneu

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indoctrinate

平躺

Developing International Sales Partnerships,ndations for a successful manufacturer/distributor relationship, it is important to forge an equal and trusting partnership. This is followed by a targeted process of developing the distributor by means of training, a clear focus, and management, which will help to pave the way for long-term collaboration.