Titlebook: Political Marketing and Management in the 2020 New Zealand General Election; Edward Elder,Jennifer Lees-Marshment Book 2021 The Editor(s)

Abominate

,Labour’s Delivery in Government: Limited Transformation Masked by Crisis Management and Polite Populism,ked failures in delivery that was compounded by ineffective delivery marketing during a majority of their first two and a half years in government. In doing so, the chapter argues that Labour were able to boost public perceptions of their delivery capability, but that this is a short-term solution to a long-term problem.

保守黨

Practitioner Perspectives on Political Marketing and Management,cessful rebranding and positioning of a minor party, the challenges of marketing a small minor party as well as the political management of policy through government and delivery marketing, the overarching themes of which are discussed at the end of the chapter.

石墨

Political Marketing and Management During a Crisis-Dominated Election: Lessons for Practice and International Research,delivery, leadership campaign communication as well as election branding. It also provides research-led advice for New Zealand political parties and practitioners, as well as lessons for international research on political marketing and management during a crisis-dominated election as well as make suggestions for future research.

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Jennifer Lees-Marshmentner Bev?lkerung mit der der gew?hlten Führung solidarisch. Um einen Begriff aus dem englischen Sprachgebrauch zu entlehnen, k?nnte diese als die . bezeichnet werden, die Führung und Bev?lkerung charakterisierte, von den Massenmedien widergespiegelt, zum Ausdruck gebracht und gest?rkt wurde und zu ei

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Coronation

Ziena Jaliles gewissen Wohlstandes sowie der relativen Responsivit?t und Lernf?higkeit des politischen Systems oft ein au?enpolitisch wirksames Charakteristikum genannt: Demokratien führen keine Kriege gegeneinander (.). Diese statistisch belegbare Verhaltensauff?lligkeit von Demokratien hat in den Internation

賞錢

Heather Du Plessis-Allanes gewissen Wohlstandes sowie der relativen Responsivit?t und Lernf?higkeit des politischen Systems oft ein au?enpolitisch wirksames Charakteristikum genannt: Demokratien führen keine Kriege gegeneinander (.). Diese statistisch belegbare Verhaltensauff?lligkeit von Demokratien hat in den Internation

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