Titlebook: Non-Profit Organisations, Volume I; Strategic, Manageria Alkis Thrassou,Demetris Vrontis,Evangelos Tsoukato Book 2024 The Editor(s) (if app

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978-3-031-62401-8The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl

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Alkis Thrassou,Demetris Vrontis,Evangelos TsoukatoExplores the science and practice of Non-for-Profit organisations in their contemporary environment and contexts.Includes empirical research on Non-for-Profit organisations in their contemporary envir

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https://doi.org/10.1007/978-3-031-62399-8Non-Profit Organisations; Public Organisations; Non-Governmental Organisations (NGOs); Charity Organisa

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Delineating Non-Profit Organisations: Strategic, Managerial and Marketing Advancements,the adoption of Business Models (BMs) by NPOs, into Business Model Innovation (BMI) while striving to adjust to technological advancements and changing demands. Also, Service-Dominant Logic (SDL) emphasises the role of customers in value creation, with Customer Engagement (CE) being crucial for inve

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