Titlebook: New Developments in the Theory of Networks; Franchising, Allianc Mika Tuunanen,Josef Windsperger,George Hendrikse Book 2011 Springer-Verlag

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Is the Theory of Entrepreneurship Applicable to Franchising?es whether Shane’s framework is applicable to franchising research, and why. The proposals put forward here have implications for franchising researchers, franchisors, people interested in becoming franchisees, and for organisations planning to franchise their business.

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