Titlebook: New Consumer Behavior Theories from Japan; Akira Shimizu Book 2021 Springer Nature Singapore Pte Ltd. 2021 Decision making.Japanese consum

長矛

窗簾等

異端

2197-8859 the new model.Introduces a new type of leading-edge consumerThis book focuses on a new type of inclusive consumer decision-making process model (CDM) related to new leading-edge consumers. There have been two main types of CDMs for consumer behavior: one is the stimulus–response model and the other

Genteel

清唱劇

侵害

Book 2021ain types of CDMs for consumer behavior: one is the stimulus–response model and the other is the information-processing model. The stimulus–response model is applicable when consumers buy low-involvement products, and the information-processing model applies for high-involvement products. Thus consu

小溪

Measuring the Impact of a Blog: Quantitative and Qualitative Aspects,ffect is significant even today when it comes to reviewing the role of SNS. In this chapter, literature related to the Internet will be reviewed and the effect that the quality and quantity of blog posts have on purchasing will be checked using the data from this study group.

追逐

Akira ShimizuPresents a new, original, inclusive consumer decision-making model succeeding previous decision-making models, with tests of the utility of the new model.Introduces a new type of leading-edge consumer

橫條

Defiance