Titlebook: Navigating the Technological Tide: The Evolution and Challenges of Business Model Innovation; Proceedings of the I Bahaaeddin Alareeni,Alla

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,The Impact of Influencers’ Credibility on the Purchase Decision,s concluded that when an influencer reflects values aligned with those of their audience, their impact on the purchase intention is significantly greater. Brands must, therefore, collaborate with influencers who genuinely represent and resonate with their values to maximise their influence in the ma

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Imen Ben Slimene,Nadia Mansournce inform and guide each other with the ultimate aim of improving understanding and treatment of medical conditions. This volume is a superb example of translational research, where leading basic and clinical scientists - tegrate molecular, neuropharmacological and systems approaches to illumi978-3-7643-8561-3

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