Titlebook: Managing in a VUCA World; Oliver Mack,Anshuman Khare,Thomas Burgartz Book 2016 Springer International Publishing Switzerland 2016 Ambiguit

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Risk Management in a VUCA World: Practical Guidelines Based on the Example of a Multinational Retail. This is especially true of retail groups operating multinationally, which are being exposed to an increasingly complex and dynamic VUCA world. By adequately implementing a risk management system, risks can be overcome despite this increased uncertainty and volatility. Assistance in implementing a

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Measures to Understand and Control Customer Relationship and Loyaltyle and less loyal customer behavior. Therefore, a detailed analysis of the current status of the customer relationship is required..Firstly, a framework to structure different perspectives to understand the relationship between a company and its customers is presented. In addition to the process of

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Pricing in a VUCA World: How to Optimize Prices, if the Economic, Social and Legal Framework Changesthe cost of production leads to a cost-plus pricing and a focus on competition leads to a price matching, a value-based pricing is derived from the customer perspective..In a world characterized by uncertainties and rapid structural changes, these landmarks only have a limited value. It is an illusi

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Internal Corporate Communication in a VUCA Environmentanges has the goal of disseminating the messages as personally and directly as possible. In addition to the consistency and authenticity of the messages, continuity is an important core component for successful communication during changes—that the management level sticks to its core messages during

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Organizational Approaches to Answer a VUCA Worldproposed and implemented new ways of working during the Second Industrial Revolution. These traditional models seemed to work very well as they gave stability and order in the dynamic competition. However, there are doubts that these principles are enough to secure the survival of a company. This pa