Titlebook: International Marketing of Higher Education; Terry Wu,Vik Naidoo Book 2016 The Editor(s) (if applicable) and The Author(s) 2016 internatio

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https://doi.org/10.1057/978-1-137-54291-5international marketing; higher education; international students; consumer behavior; study abroad; busin

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Effective change management is crucial for e-businesses to achieve their objectives and stay ahead of the competition. This involves planning, implementing, and monitoring modifications to e-business activities for a seamless transition. This chapter provides an overview of change management in e-bu

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Terry Wu,Vik Naidoofor the measurement of business value of the design of Web-based applications. In this chapter, we examine the extent to which online consumer purchases are effectively supported through systems design choices in Web-based applications through a series of five classical stages in consumer purchase d

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Beatrix Lányi,Gy?ngyi Pozsgaia storage and processing is witnessing a huge technological improvement thanks to the extensive research that is being conducted to improve these two areas. However, there is a lack of adaptability when it comes to security and more importantly encryption, as traditional security solutions are still

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a storage and processing is witnessing a huge technological improvement thanks to the extensive research that is being conducted to improve these two areas. However, there is a lack of adaptability when it comes to security and more importantly encryption, as traditional security solutions are still

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