| 書目名稱 | International Business Management | | 副標(biāo)題 | Succeeding in a Cult | | 編輯 | Kamal Fatehi,Jeongho Choi | | 視頻video | http://file.papertrans.cn/472/471288/471288.mp4 | | 概述 | Covers key global regions including both dominant economies (e.g., USA and EU) and emerging markets (e.g., BRICS).Features up-to-date material using recent study findings, data, trends and patterns in | | 叢書名稱 | Springer Texts in Business and Economics | | 圖書封面 |  | | 描述 | .This textbook explores the theoretical and practical aspects of managing international business operations while also dealing with multi-cultural, multi-national and global issues of managing business expansion beyond the domestic market. A second, revised edition of .Managing Internationally: Succeeding in a Culturally Diverse World., each chapter contains up-to-date material, in-depth coverage of topics, visual aids (i.e., charts, tables, etc.), and vignettes, making this new edition engaging, visually appealing and easily accessible for students taking International Business Management courses. .The contents of this textbook are separated into four parts. Part one offers introductory information on the scope and importance of international business management as well as the social and ethical challenges. Part two covers cultural and behavioral topics. Part three discusses the strategic and operational aspects of international business management. Part four explores humanresources and labor relations. To assist students, each chapter starts a preview section which includes an outline of the chapter indicating the important aspects along with a brief description of the major issu | | 出版日期 | Textbook 2019Latest edition | | 關(guān)鍵詞 | International Business Management; Global Business Management; Multinational Corporations; Transnationa | | 版次 | 2 | | doi | https://doi.org/10.1007/978-3-319-96622-9 | | isbn_ebook | 978-3-319-96622-9Series ISSN 2192-4333 Series E-ISSN 2192-4341 | | issn_series | 2192-4333 | | copyright | Springer Nature Switzerland AG 2019 |
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