Titlebook: Intelligent Virtual Agents; 4th International Wo Thomas Rist,Ruth S. Aylett,Jeff Rickel Conference proceedings 2003 Springer-Verlag Berlin

Addendum

書目名稱Intelligent Virtual Agents影響因子(影響力)




書目名稱Intelligent Virtual Agents影響因子(影響力)學科排名




書目名稱Intelligent Virtual Agents網(wǎng)絡公開度




書目名稱Intelligent Virtual Agents網(wǎng)絡公開度學科排名




書目名稱Intelligent Virtual Agents被引頻次




書目名稱Intelligent Virtual Agents被引頻次學科排名




書目名稱Intelligent Virtual Agents年度引用




書目名稱Intelligent Virtual Agents年度引用學科排名




書目名稱Intelligent Virtual Agents讀者反饋




書目名稱Intelligent Virtual Agents讀者反饋學科排名

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Gábor Tatai,Annamária Csordás,árpád Kiss,Attila Szaló,László Laufers how brands can tap into the various levels of participation, engagement and online conversations in the development of marketing strategy and ultimately examines how an online brand community strengthens value co-creation. ?..Balancing theory with practical approaches, this book gives serious trea

Yourself

Michiel Hildebrand,Anton Eli?ns,Zhisheng Huang,Cees Visserssion of attitudes or perspectives through OBCs signal their different levels of involvement in OBCs. One may argue that many online activities, such as sharing and observing content related to a brand, initiate momentary intentions to participate within OBCs, before moving on to the next or refresh

AIL

Eclampsia

豎琴

Rui Prada,Marco Vala,Ana Paiva,Kristina Hook,Adrian Bullockness and IT, standardization to decrease efforts and time-to-market, translators between standards and local needs, shift toward proactivity through analytics, and a target operating model. Additionally, the authors specify what proved useful in achieving the goals during the transformation and what

tangle

Tatsuya Nomuraough the necessary steps of the customer journey, segmentation, and campaign flow designs, while also addressing the relevant change management aspects that are required to configure marketing activities in the channels within a digital customer engagement campaign.

reflection

Marco Vala,Ana Paiva,Mário Rui Gomesphase. The pandemic has accelerated the change from what we can call analog to digital customer engagement. In this chapter the authors outline the crucial elements of the analog to digital customer engagement transformation and translate them in the context of the automotive electronics industry.

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