Titlebook: Globalization, Deglobalization, and New Paradigms in Business; Justin Paul,Sanjay Dhir Book 2021 The Editor(s) (if applicable) and The Aut

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,De-internationalization in the Sky: Aeroméxico and the COVID-19 Pandemic,America have had to face severe government restrictions, which have severely disrupted their operations. This chapter analysed the exact process of de-internationalization adopted by the Mexican airline Aeroméxico in dealing with the pandemic using a qualitative approach. The main results indicate t

感情

Effects of Covid-19 on De-globalization,ecades have been both affirmative and contrarian. Emerging economies have benefitted, but it has also widened rich-poor gaps, caused environmental degradation and flight of capital to more lucrative destinations. The leadership change in the US in 2016 accelerated pace of de-globalization, from mult

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Business Beyond COVID-19: Towards Open Innovation,ons in innovation and surroundings with OI. It is difficult to determine the long-term influence of COVID-19. It has a direct impact on large, small and medium enterprises (SMEs). This research aims to show how the association of university and research can help both organizations and SMEs. COVID-19

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Combating COVID-19 with Digital Marketing: Strategies for the Marketer,anding and marketing strategies being adopted by old and new organizations. The decline of outdoor and print over the last year has reframed the media mix for brand managers. The shift to in-house channels—social and streaming—is hard to miss. This chapter plunges into notable digital marketing tren

Dorsal-Kyphosis

https://doi.org/10.1007/978-88-470-0613-3e articles published in journals indexed by Scopus were reviewed. This study provides a summary of the extant literature. Several opportunities and avenues for future research have been identified to provide philosophical, attributive, method, and outcome related directions.

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Business Beyond COVID-19: Towards Open Innovation, helps in the business association between well-settled organizations and start-ups in difficult business surroundings. This research also shows joint insights and helps in fulfilling the needs of academicians, professionals and decision-makers as an important procedure during the pandemic.