| 書目名稱 | FinTech Strategy |
| 副標題 | Linking Entrepreneur |
| 編輯 | Pável Reyes-Mercado |
| 視頻video | http://file.papertrans.cn/343/342858/342858.mp4 |
| 概述 | Addresses the role of consumer financial decision-making in FinTech strategy.Offers a focus on strategic perspectives to enter and grow in the fintech industry.Engages the SDGs through topics such as |
| 叢書名稱 | Palgrave Studies in Democracy, Innovation, and Entrepreneurship for Growth |
| 圖書封面 |  |
| 描述 | .This book explores how new and small ventures with comparatively fewer financial resources have been able to compete with big banks and financial institutions. It discusses entry, competition, and growth strategies based on new business models enacted by current FinTech ventures. An analysis of strategies for Fintech and of cases from banked as well as non-banked and underbanked customer segments produces a framework based on effectuation, resulting in a final discussion of the broad societal outcomes of FinTech related to financial inclusion, the digital divide, and the UN’s Sustainable Development Goals. This book, linking theory with practical application, offers scholars a comprehensive strategic view on FinTech from effectual, causal, and entrepreneurial innovation standpoints.. |
| 出版日期 | Book 2021 |
| 關鍵詞 | Entrepreneurial innovation; marketing strategy; blockchain technology; big data; AI; artificial intellige |
| 版次 | 1 |
| doi | https://doi.org/10.1007/978-3-030-53945-0 |
| isbn_softcover | 978-3-030-53947-4 |
| isbn_ebook | 978-3-030-53945-0Series ISSN 2662-3641 Series E-ISSN 2662-365X |
| issn_series | 2662-3641 |
| copyright | The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerl |
|Archiver|手機版|小黑屋|
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