Titlebook: European Retail Research; 2011 | Volume 25 Iss Dirk Morschett,Thomas Foscht,Bernhard Swoboda Book 2011 Gabler Verlag | Springer Fachmedien

Jubilation

https://doi.org/10.1007/978-3-030-38431-9re equipped with RFID-Tags in the future, these methods can be extended further. It will be very important to keep the social acceptance and legal restrictions in mind. Under these circumstances, consumer research at the Point of Sale stands to gain greatly from these new methods – not only for retail marketing but also manufacturer marketing.

AFFIX

Quantum Scattering Problem on the Half-Linemodels in real-life settings, improvement of consumer models by integration of behavioural metrics, and the identification of influential contingent factors on consumer behaviour. Potentially valuable practical implications are drawn from the prospected research issues.

intangibility

M. Fatica,P. Orlandi,R. Verziccoer between the two retailers and are determined by their individual strategic and operational requirements. This paper shows how components from the demand and the supply side – such as shopping patterns and product characteristics – are incorporated in the retailers‘ considerations.

滲透

Rustproof

,RFID-Based Tracking of Shopping Behaviour at the Point of Sale – Possibilities and Limitations,re equipped with RFID-Tags in the future, these methods can be extended further. It will be very important to keep the social acceptance and legal restrictions in mind. Under these circumstances, consumer research at the Point of Sale stands to gain greatly from these new methods – not only for retail marketing but also manufacturer marketing.

laceration

,Prospects for PoS Market Research with RFID Technology: Examination of Consumers’ In-Store Shoppingmodels in real-life settings, improvement of consumer models by integration of behavioural metrics, and the identification of influential contingent factors on consumer behaviour. Potentially valuable practical implications are drawn from the prospected research issues.

克制

In-Store Logistics Processes in Austrian Retail Companies,er between the two retailers and are determined by their individual strategic and operational requirements. This paper shows how components from the demand and the supply side – such as shopping patterns and product characteristics – are incorporated in the retailers‘ considerations.

地名表

,Retailing in India – Background, Challenges, Prospects,less, the knowledge about specific features of the Indian market is still unsatisfactorily low. Hence, our article provides a description of the status quo of India‘s retail market, including an analysis of Indian consumers and the positioning of Indian and foreign retailers. It concludes with predictions of plausible further developments.

corpuscle

大量