Titlebook: Customer-Supplier Relationships in B2B; An Interaction Persp Antonella La Rocca Book 2020 The Editor(s) (if applicable) and The Author(s),

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Perspectives on Market: Business Markets as Networks,titution, and discuss the contributions that emphasise the features of market practices that have been neglected in the conception of market that prevails in economics. The purpose of this chapter is to examine how the relationship perspective affects the idea and conceptualisation of the market, an

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Analysing Customer Supplier Relationships in Business Markets,e and the dynamics of business markets. Particular emphasis is given to interaction in the actor layer of business relationships. In the concluding section, we discuss the research contributions of interpersonal relations dealing with interaction processes, which allows us to introduce the issue of

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Actors in Interaction,ips, in particular, reflect their mutual perceptions and the identities they attribute to the counterpart with whom they interact. We contend that interaction is a central process if we are to explain how business relationships develop and focus therefore on the mutual attribution of identity and on

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Interaction and Identities in Business Relationships,the identities of a business are always relationship specific and every business has multiple identities that are fluid and need to be continuously enacted in interactions. We conclude the chapter by discussing the implications of our findings for further research and practice. Among the implication

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ties – continuously emergent and relationship-specific – are the main factor in the development of business relationships and discusses the implicationsfor management practice and research..978-3-030-40995-1978-3-030-40993-7

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https://doi.org/10.1007/978-3-662-46651-3 with whom they interact in business relationships? We develop two propositions that constitute the file rouge of the book: (1) attributed identity tends to be relationship specific; and (2) identities are always emergent and change from interaction to interaction. The chapter ends with presenting h

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https://doi.org/10.1007/978-1-4613-9238-5titution, and discuss the contributions that emphasise the features of market practices that have been neglected in the conception of market that prevails in economics. The purpose of this chapter is to examine how the relationship perspective affects the idea and conceptualisation of the market, an

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https://doi.org/10.1007/978-1-4613-9238-5e and the dynamics of business markets. Particular emphasis is given to interaction in the actor layer of business relationships. In the concluding section, we discuss the research contributions of interpersonal relations dealing with interaction processes, which allows us to introduce the issue of