Titlebook: Cultural Dimensions of India’s Look-Act East Policy; A Study of Southeast Sarita Dash Book 2023 The Editor(s) (if applicable) and The Autho

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Heritage Diplomacynmar, and Vietnam. Of late, India has also been carrying out heritage diplomacy efforts through multilateral projects like Mausam, Sagaramala, Cotton Route, and Spice Route with the Indian Ocean countries in general and Southeast Asian countries in particular. This chapter discusses these projects,

Precursor

Popular CultureAsia within the framework of its Look-Act East policy i.e., since the 1990s. By exploring the main reasons that make Indian popular culture attractive to Southeast Asians and analysing the challenges and prospects it faces in the ASEAN region, this chapter uses the insights acquired from the existin

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Broadcasting, Higher Education, Tourism, and Humanitarian Assistance and Disaster Relief (HADR)022 period. This chapter outlines the vital cultural tools through which the effectiveness of India’s foreign cultural policy can be measured in Southeast Asia. It, therefore, analyses four major instruments (broadcasting, higher education, tourism and humanitarian assistance and disaster response)

CLEFT

Look-Act East Policy and the Northeast Regionaken to integrate the NER meaningfully into the LEP-AEP. It further discusses the key areas of focus in the region, i.e., connectivity, tourism and people-to-people links and highlights their significance and the current status of implementation in the region. This chapter also explores the challeng

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The Way Forwards soft power through its LEP-AEP in the region to gauge the efficacy of the policy. It discovers that notwithstanding some inherent flaws, it has vast potential to fetch tangible benefits. It can transform India’s relations to a significantly higher level with both the ASEAN region and the individua

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