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Titlebook: Cross-Cultural Communication; Theory and Practice Brian J. Hurn,Barry Tomalin Book 2013 Palgrave Macmillan, a division of Macmillan Publish

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書目名稱Cross-Cultural Communication
副標題Theory and Practice
編輯Brian J. Hurn,Barry Tomalin
視頻videohttp://file.papertrans.cn/241/240280/240280.mp4
圖書封面Titlebook: Cross-Cultural Communication; Theory and Practice Brian J. Hurn,Barry Tomalin Book 2013 Palgrave Macmillan, a division of Macmillan Publish
描述A comprehensive survey of the key areas of research in cross-cultural communication, based on the authors‘ experience in organizing and delivering courses for undergraduate and postgraduate students and in business training in the UK and overseas.
出版日期Book 2013
關鍵詞communication; culture; globalization; leadership; Profiling; technology
版次1
doihttps://doi.org/10.1057/9780230391147
isbn_softcover978-1-349-35148-0
isbn_ebook978-0-230-39114-7
copyrightPalgrave Macmillan, a division of Macmillan Publishers Limited 2013
The information of publication is updating

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https://doi.org/10.1057/9780230391147communication; culture; globalization; leadership; Profiling; technology
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978-1-349-35148-0Palgrave Macmillan, a division of Macmillan Publishers Limited 2013
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What is Cross-Cultural Communication?, and looks at key areas of cultural diversity in visible behaviour and underlying values. It analyses strategies for optimizing successful communication with people of other cultures and overcoming the barriers to cross-cultural communication.
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Transfer of Skills, Technology and Knowledge,s endeavours to seek competitive advantage in exporting in the face of fierce global competition. It is helped by the liberalization of cross-border movements, primarily in the EU, and the use of electronic communication, research and market intelligence.
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