Titlebook: Creativity and Innovation; A New Theory of Idea Prateek Goorha,Jason Potts Book 2019 The Editor(s) (if applicable) and The Author(s) 2019 I

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A Subjective Theory of Ideasalizes information, core beliefs and biases. They examine the process of how new ideas are processed in an idea space, emphasizing subjectivity, awareness and the density of available ideas. They build their theory by considering how different types of ideas interact within idea spaces and create a

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Mechanisms of the Theory of Ideasy for how ideas develop. They simplify the discussion by identifying five key components: perspectives, aspects, consolidation and realizability, contextual sensitivity, and recursiveness. Together these components help explain how new ideas are innovated and what influences the course of their deve

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The Ideas in Sportslective idea spaces that are most likely to have provided the core ideas for sports before examining the nature of their connection with each of the ideas. They discuss the development of such ideas as throwing, striking, competitively seeking prestige, displaying prosocial behavior, and the role of

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Book 2019shared framework are rare. We often find it difficult to look past the artificial boundaries that academic disciplines and specialist fields of knowledge construct. In this book, the authors address this substantial lacuna by proposing an intuitive theory of ideas that serves as a trans-disciplinary

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The Most Basic Unitr insights into creativity and innovation than any single field of enquiry currently permits. The authors provide an outline for their approach on ideas in the book by discussing two broad areas of its application—understanding innovation and the interface between humans and artificial intelligence.