Titlebook: Competition and Technological Change in the Television Industry; An Empirical Evaluat Erik Arnold Book 1985 Erik Arnold 1985 competition.in

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https://doi.org/10.1007/978-3-663-11457-4h an extent that it can almost be characterised as a third ‘side’ intervening between the demand and supply sides of the television industry (Arnold, 1978, p. 107). This chapter therefore examines the interrelationships between distribution and the two ‘sides’ conventionally analysed in economic discussion of markets.

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The UK Television Industryt UK producer ranked twelfth out of the thirteen largest CTV producers globally in 1977 (Table 4.1). The Dutch Philips company and all five Japanese firms represented in the Table operate subsidiaries or joint ventures in the UK.

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Marketing — Distributionh an extent that it can almost be characterised as a third ‘side’ intervening between the demand and supply sides of the television industry (Arnold, 1978, p. 107). This chapter therefore examines the interrelationships between distribution and the two ‘sides’ conventionally analysed in economic discussion of markets.

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Introductionrkets. Study of the television industry during the course of its adoption of a new product technology — viewdata (also known as interactive videotex) — allowed the particular role of product technical change in such an industry to be drawn out.

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