Titlebook: Commercialisation and Innovation Strategy in Small Firms; Learning to Manage U Tim Mazzarol,Sophie Reboud,Geoffrey N. Soutar Book 2022 Spri

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書目名稱Commercialisation and Innovation Strategy in Small Firms影響因子(影響力)




書目名稱Commercialisation and Innovation Strategy in Small Firms影響因子(影響力)學(xué)科排名




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書目名稱Commercialisation and Innovation Strategy in Small Firms網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Commercialisation and Innovation Strategy in Small Firms被引頻次




書目名稱Commercialisation and Innovation Strategy in Small Firms被引頻次學(xué)科排名




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書目名稱Commercialisation and Innovation Strategy in Small Firms年度引用學(xué)科排名




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書目名稱Commercialisation and Innovation Strategy in Small Firms讀者反饋學(xué)科排名

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Commercialisation and Innovation Strategy in Small Firms978-981-19-2651-8

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to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective..978-981-19-2653-2978-981-19-2651-8

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https://doi.org/10.1007/978-3-540-73703-2This chapter examines the role of organisational learning and capabilities within the small firm where resource scarcity is a key strategic consideration. The importance of knowledge building within the top management team and their key employees, and the leveraging of third-party networks or complimentary actors is discussed.

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