Titlebook: Childhood and Consumer Culture; David Buckingham,Vebj?rg Tingstad Book 2010 Palgrave Macmillan, a division of Macmillan Publishers Limited

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Quantification and Syntactic Theoryws, books, music, toys and other merchandise, and now an animated feature film, . is distinctively different from most global crazes. As Ellen Seiter (2008) has noted, it represents “a rare success story of a brand that has survived despite being restricted to one nation of less than five million pe

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Relativistic Dirac Quantum Geometries,active individual and collective meaning-making processes that are at stake in home consumption, and they can illuminate the many intersections between identities, interactions, and the material culture of homes (Hurdley 2006). The first decade of this millennium has seen an increase, albeit slow, i

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Introductioneast since the inception of modern mass marketing (e.g. Cook, 2004; Cross, 1997; Seiter, 1993). Nevertheless, in recent years children have become more and more important both as a market in their own right and as a means to reach adult markets. Marketers are seeking to target children more directly

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Valves of Adult Desire: The Regulation and Incitement of Children’s Consumptionmer research. I was struck by how these papers focused on one basic issue: how children are socialized to become competent agents, capable of rationally evaluating advertising claims and purposes. Of course, many factors were explored, including the gender, racial, and social differences among child