Titlebook: Building the Impact Economy; Our Future, Yea or N Maximilian Martin Book 2016 Springer International Publishing Switzerland 2016 Impact Eco

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https://doi.org/10.1007/978-3-662-54807-3 rise of emerging markets. Incentives are the key to lower the hurdle for market development. This chapter asks how to address the barriers that exist for the industry to graduate to a scale where it can make a major contribution. Included are: (1) the lack of a set of meaningful rules governing imp

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Maximilian MartinDevelops a comprehensive framework for creating sustainable new business approaches.Shows how to overcome the world’s current impasse.Provides numerous case studies and actionable guidelines.Includes

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Brave New World—Sustainable Mega Value Trends focus on responsibility to one that assesses . for financial and social returns. To grasp the context and magnitude of the opportunity, the chapter analyzes the megatrends that are shaping opportunities for sustainable value creation. Four trends are especially relevant. (1) At the Base of the Pyra