| 期刊全稱 | Analysing Web Traffic | | 期刊簡稱 | A Case Study on Arti | | 影響因子2023 | Agnieszka Jastrz?bska,Jan W. Owsiński,Tomasz Zwier | | 視頻video | http://file.papertrans.cn/157/156026/156026.mp4 | | 發(fā)行地址 | Presents an ample, richly illustrated account on the analysis of data concerning behavior patterns on the Web.Provides a rich bibliography on the main problem approached and on the various methodologi | | 學科分類 | Studies in Big Data | | 圖書封面 |  | | 影響因子 | .This book presents ample, richly illustrated account on results and experience from a project, dealing with the analysis of data concerning behavior patterns on the Web. The advertising on the Web is dealt with, and the ultimate issue is to assess the share of the artificial, automated activity (ads fraud), as opposed to the genuine human activity..After a comprehensive introductory part, a full-fledged report is provided from a wide range of analytic and design efforts, oriented at: the representation of the Web behavior patterns, formation and selection of telling variables, structuring of the populations of behavior patterns, including the use of clustering, classification of these patterns, and devising most effective and efficient techniques to separate the artificial from the genuine traffic..A series of important and useful conclusions is drawn, concerning both the nature of the observed phenomenon, and hence the characteristics of the respective datasets, and theappropriateness of the methodological approaches tried out and devised. Some of these observations and conclusions, both related to data and to methods employed, provide a new insight and are sometimes surprising.. | | Pindex | Book 2023 |
The information of publication is updating
|
|