Titlebook: Web Usage Analysis and User Profiling; International WEBKDD Brij Masand (Director of Knowledge),Myra Spiliopou Conference proceedings 2000

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Inferring Demographic Attributes of Anonymous Internet Users demographic attributes, the anonymity of Internet users poses a special problem for them. The purpose of the present research is to find an effective way to infer demographic information (e.g. gender, age or income) about people who use the Internet but for whom demographic information is not other

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A Generalization-Based Approach to Clustering of Web Usage Sessionsd then organized into sessions which represent episodes of interaction between the Web users and the Web server. Using attribute-oriented induction, the sessions are then generalized according to a page hierarchy which organizes pages based on their contents. These generalized sessions are finally c

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Data Mining the Internet and Privacy and advertisers to more fully collect and utilize data about users. As the other papers in this volume illustrate, the Data Mining community has now turned its collective attention towards the Web as a fertile venue for research and development. In doing so, Data Miners have found themselves at the

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User-Driven Navigation Pattern Discovery from Internet Dataaximise the return on marketing expenditure. The discovery of marketing related navigation patterns requires the development of data mining algorithms capable of the discovery of sequential access patterns from web logs. This paper introduces a new algorithm called ... that extends traditional seque

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