標(biāo)題: Titlebook: National Brands and Private Labels in Retailing; First International Juan Carlos Gázquez-Abad,Francisco J. Martínez-Lóp Conference proceed [打印本頁] 作者: Maudlin 時間: 2025-3-21 16:56
書目名稱National Brands and Private Labels in Retailing影響因子(影響力)
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書目名稱National Brands and Private Labels in Retailing讀者反饋學(xué)科排名
作者: 吸引人的花招 時間: 2025-3-21 20:57
llschaft nicht funktioniert. Hierzu z?hlen Erd?l und Erdgas, aber auch in zunehmendem Ma?e umweltfreundliches hei?es Wasser, das wir in Form von geothermischer Energie nutzen k?nnen. ..Entgegen der Vorstellung vieler Menschen findet man diese Fluide allerdings nicht in unterirdischen H?hlen, sondern作者: 神圣將軍 時間: 2025-3-22 03:37
Estimation of Product Category Sales’ Responsiveness to Assortment Sizeould help a retailer to attract more consumers into the store and direct them towards the category as well as induce them to make purchases once inside. This paper presents an empirical estimate of assortment size elasticities of 12 FMCG categories across five store formats. Results show that assort作者: 極肥胖 時間: 2025-3-22 06:33 作者: 小官 時間: 2025-3-22 09:33 作者: 劇毒 時間: 2025-3-22 15:41
To Brand, Not to Brand or Both? Consequences for Dual-Brand Firms Simón, Mahou and Carbonell, have been involved in this practice. Are these firms digging their own graves? The purpose of this study is to understand some reasons behind this phenomenon on Spanish retail market. We explored economical and relational motives of supplying store brands (SBs) by nation作者: largesse 時間: 2025-3-22 17:14
Defensive Strategy Against a Private Label: Building Brand Equityular, we examine brand-equity building as a strategy for the national brand manufacturer. We find that brand building should be the first line of defense instead of aggressively cutting the wholesale price. Not only the national brand but also the retailer can benefit from it, which can justify cost作者: crutch 時間: 2025-3-22 21:52 作者: Left-Atrium 時間: 2025-3-23 02:44 作者: Emg827 時間: 2025-3-23 09:20 作者: parasite 時間: 2025-3-23 10:19 作者: MOT 時間: 2025-3-23 17:41
Drivers of Store Brand Choice Over National Brands in Times of Crisis: Effect of Marketing Variables crisis in the French context. We developed a binary choice model to assess consumer choice of store brands instead of national brand products. The analyses are based on a large panel data with stratified samples of about 4,500 households (N = 80,732). Results show that marketing variables and consu作者: FLAIL 時間: 2025-3-23 19:30 作者: 輕信 時間: 2025-3-24 00:28 作者: deriver 時間: 2025-3-24 03:23
Effects of Social Influence on Satisfaction with PL Brands in ThailandCollectivist culture and extended families imply it is likely there are more people in the shopping group, and the importance of face and status may lead to higher social risk in regards to buying private label (PL) brands. This study finds that social risk has a negative effect on satisfaction, whi作者: Mri485 時間: 2025-3-24 07:36 作者: 乳白光 時間: 2025-3-24 13:50 作者: 有惡意 時間: 2025-3-24 15:58
Juan Carlos Gázquez-Abad,Francisco J. Martínez-Lópezsehen und welche unterschiedlichen Methoden es gibt, die wertvollen Poreninhalte sicher und ohne Sch?digung der Umwelt zur Oberfl?che zu bekommen...Das Buch richtet sich an alle technisch interessierten Laien, insbesondere an alle ?Nicht Techniker“, die mit der gro?en Welt der Energieversorgung und 作者: cardiac-arrest 時間: 2025-3-24 20:15 作者: AORTA 時間: 2025-3-25 01:44
The Competition Effects of Lookalike Private Label Products rely on, thus weakening their competitive position and resulting in further concentration of retail markets and less choice of store types and product varieties for consumers. The continuing absence of a rapid and effective legal remedy to prevent the rewards from brand investment being misappropri作者: 多產(chǎn)子 時間: 2025-3-25 07:14 作者: BATE 時間: 2025-3-25 09:25
Consumers’ Preferences for Various Private Label and National Brand Food Products at Different Retaire the product is not visually recognizable when served, private labels seem to be more acceptable. Consumers, who have to purchase private label products due to financial constraints, are more prone to prefer a product where they are able to identify the contents. Brand preference seems to be produ作者: 去掉 時間: 2025-3-25 13:10 作者: 類人猿 時間: 2025-3-25 18:36 作者: 心神不寧 時間: 2025-3-25 21:02 作者: Decline 時間: 2025-3-26 03:48
Louise Wyma,Daleen van der Merwe,Alet C. Erasmus,Magdalena J. C. Bosman,Faans (H.S.) Steyn,Herman St作者: relieve 時間: 2025-3-26 08:05
All Hail the Brand! Why Brand Gravitas , Does Matterdy points to the brand name as being a supremely powerful extrinsic cue, and hinting at the fact that within emerging markets, such as South Africa, mainstream private labels still have some way to go in acquiring trust and respect amongst consumers.作者: Perigee 時間: 2025-3-26 10:44
Do Men and Women Differ When Purchasing Private Label Goods?sis technique, we found more differences between the variables affecting PL purchase intention. According to our results, buyer’s gender consideration may introduce some nuances in the design and development of marketing strategies for shopping goods with private label.作者: 最后一個 時間: 2025-3-26 14:17
Research Framework for Social Media in the Context of Private Labels dearth of academic studies tackling the use of social media specifically for private labels. So, we offer in this paper a research framework for future works on this subject by discussing three levels of analysis namely modeling, behavioral and strategy-based research.作者: Glutinous 時間: 2025-3-26 20:19 作者: Dri727 時間: 2025-3-26 22:06 作者: FELON 時間: 2025-3-27 04:03
To Brand, Not to Brand or Both? Consequences for Dual-Brand Firms some reasons behind this phenomenon on Spanish retail market. We explored economical and relational motives of supplying store brands (SBs) by national brand (NB) manufacturers. Our results suggest that dual-brand firms obtain: (1) better treat from retailers, (2) superior economies of scale and, (3) greater negotiation power.作者: upstart 時間: 2025-3-27 07:44
Defensive Strategy Against a Private Label: Building Brand Equitynse instead of aggressively cutting the wholesale price. Not only the national brand but also the retailer can benefit from it, which can justify cost sharing of brand-building efforts with the retailer.作者: accomplishment 時間: 2025-3-27 12:20 作者: 柳樹；枯黃 時間: 2025-3-27 17:38
Conference proceedings 2014etailers and manufacturers face new challenges to their brand strategies. Marketing professionals need high value-added and timely responses. Among the topics targeted in this volume are: mix of national brands and private labels in retailers‘ assortments; assortment decisions in times of economic c作者: Ingest 時間: 2025-3-27 21:16 作者: exophthalmos 時間: 2025-3-27 23:33
The Role of the Store Brands in the Creation of Consumer Loyalty and Trust in the Retailer Within thuilt, to a greater extent, upon the satisfaction with price rather than perceived image of the assortment, while its effect on loyalty to the retailer chain is moderated and its effect on trust is not very significant. These results have important implications for management.作者: Enrage 時間: 2025-3-28 02:49 作者: 預(yù)示 時間: 2025-3-28 07:55
How Assortment Composition Affects Consumers’ Intentions to Buy PL IRI Worldwide. Our results suggest that both the number of NBs and the proportion of high-equity NBs contained in a given assortment are aspects of interest for retailers to take into account when designing their product offer.作者: 含糊 時間: 2025-3-28 13:00 作者: 使無效 時間: 2025-3-28 15:03 作者: dendrites 時間: 2025-3-28 19:04 作者: 入伍儀式 時間: 2025-3-29 01:58 作者: guardianship 時間: 2025-3-29 06:49 作者: MIR 時間: 2025-3-29 08:14
Juan Carlos Gázquez-Abad,Francisco J. Martínez-LópIncludes supplementary material: 作者: Fibrillation 時間: 2025-3-29 11:49
Springer Proceedings in Business and Economicshttp://image.papertrans.cn/n/image/661410.jpg作者: conifer 時間: 2025-3-29 15:41 作者: Anticlimax 時間: 2025-3-29 19:48 作者: 鍍金 時間: 2025-3-30 01:02 作者: V切開 時間: 2025-3-30 07:26
A Trail-Following Robot Which Uses Appearance and Structural Cues,acquire and analyze a ladar-derived point cloud in order to reset the tracker. Our system’s ability to negotiate a variety of challenging trail types over long distances is demonstrated through a number of live runs through different terrain and in different weather conditions.作者: 流動性 時間: 2025-3-30 08:13 作者: Foam-Cells 時間: 2025-3-30 15:06
Drugs Containing Pungent Principles,ilieu, but in general, their effect upon epithelial cells is antimitotic (3). Two excellent reviews of the biochemical properties and cellular actions of TGFα and TGFβs are presented elsewhere in this volume.作者: violate 時間: 2025-3-30 18:29 作者: 苦澀 時間: 2025-3-30 22:27
Sequences of Matriceso one that is upper-triangular. In addition, we give several alternative characterizations of regularity, in particular in terms of exponential growth rates of volumes. Moreover, for regular sequences of matrices, we show that the Lyapunov exponent is always a limit and that the angles between the i
