標題: Titlebook: Customer Retention in the Automotive Industry; Quality, Satisfactio Michael D. Johnson (Professor of Marketing, Member Book 1997 Betriebswi [打印本頁] 作者: 空格 時間: 2025-3-21 17:42
書目名稱Customer Retention in the Automotive Industry影響因子(影響力)
書目名稱Customer Retention in the Automotive Industry影響因子(影響力)學科排名
書目名稱Customer Retention in the Automotive Industry網(wǎng)絡公開度
書目名稱Customer Retention in the Automotive Industry網(wǎng)絡公開度學科排名
書目名稱Customer Retention in the Automotive Industry被引頻次
書目名稱Customer Retention in the Automotive Industry被引頻次學科排名
書目名稱Customer Retention in the Automotive Industry年度引用
書目名稱Customer Retention in the Automotive Industry年度引用學科排名
書目名稱Customer Retention in the Automotive Industry讀者反饋
書目名稱Customer Retention in the Automotive Industry讀者反饋學科排名
作者: Ballad 時間: 2025-3-21 23:14
Book 1997insights into these links. After describing the ongoing changes in the automotive industry in more detail, this introductory chapter describes a framework for linking quality, satisfaction, and retention. The framework is used to introduce each of the individual chapters and highlight its contributi作者: 帶傷害 時間: 2025-3-22 01:44
,From Value-Orientated Quality Improvement to Customer Satisfaction — A Case Study for Passenger Cartheless this concept has its limits. In this article we suggest the extension of the QFD approach on the base of customer values and benefits. To explain the main idea we applicate the new concept to passenger cars.作者: 偏離 時間: 2025-3-22 06:16 作者: 材料等 時間: 2025-3-22 09:57
The Case of Mercedes-Benz-Quality in Customer Retention Management,y to the after sales sector but as a concept that must extend to all activities within the company. With reference to brand management, product development and customer service management, the authors illustrate the practical implications of this integrated concept.作者: ADAGE 時間: 2025-3-22 14:53 作者: ADAGE 時間: 2025-3-22 21:08 作者: 代替 時間: 2025-3-22 22:19
https://doi.org/10.1007/978-1-349-05330-8s a theoretical basis for a case study from Volvo Car Corporation. The case study illustrates how QFD is used as a tool in the translation process and how Volvo by linking satisfaction to design in the improvement of the transmission system of the Volvo 850 achieved outstanding results.作者: 相反放置 時間: 2025-3-23 04:07 作者: Forehead-Lift 時間: 2025-3-23 09:33 作者: 通便 時間: 2025-3-23 12:06 作者: sultry 時間: 2025-3-23 17:39 作者: 反感 時間: 2025-3-23 18:49
https://doi.org/10.1007/978-1-349-05330-8struments. In an integrative step customer retention instruments are put into the context of a strategic loyalty management framework, highlighting the interaction with employees, capital and external resource loyalty.作者: prostatitis 時間: 2025-3-24 01:28
Strategic Loyalty Management-Some Reflections Regarding Customer Retention Instruments in the Automstruments. In an integrative step customer retention instruments are put into the context of a strategic loyalty management framework, highlighting the interaction with employees, capital and external resource loyalty.作者: 誓言 時間: 2025-3-24 06:07 作者: 來這真柔軟 時間: 2025-3-24 09:08 作者: 不知疲倦 時間: 2025-3-24 14:20
,An Introduction to Quality, Satisfaction, and Retention — Implications for the Automotive Industry,nks from quality to satisfaction to retention has become a key to financial and organizational success as the automotive industry enters the new millennium. We are fortunate, in this regard, to have assembled a diverse group of both academic and automotive industry contributors to offer a variety of insights into these links.作者: pacifist 時間: 2025-3-24 15:41 作者: 鉤針織物 時間: 2025-3-24 20:47
Design of Lines as a Product-Policy Variant to Retain Customers in the Automotive Industry,ce them away, and in doing so to retain their loyalty more effectively. Following on from this, we demonstrate how consumer-oriented ‘Lines’ can be designed with the aid of the means-end chain and conjoint analysis methods. This concept was tested in collaboration with one of the major German automobile manufacturers.作者: 無可爭辯 時間: 2025-3-25 02:30 作者: RLS898 時間: 2025-3-25 05:44
The Complex Relationship between Customer Satisfaction and Loyalty for Automobiles,rease in the impact of satisfaction on loyalty at a relatively high level of satisfaction which subsequently decreases, or levels off, at an extreme level of satisfaction. An empirical study is reported which supports these predictions as well as the arguments on which they are based.作者: Evocative 時間: 2025-3-25 10:16
Customer Retention in the Automotive Industry - An Economic Analysis,on problems on customer retention in the automotive industry. We are able to show from an economic point of view that customer retention can be explained as a rational buyer behavior, since a long-term relationship generally helps to reduce agency costs if some type of contingent contract with the seller can be established.作者: insolence 時間: 2025-3-25 12:33
gement transfonnation. In an evolutionary fashion, industry attention has progressed from a focus on internal quality, to external perceptions of customer satisfaction, to subsequent customer retention and profitability. More transfonnational is the change in the way automotive companies operate and作者: fastness 時間: 2025-3-25 19:40
https://doi.org/10.1007/978-1-349-05330-8theless this concept has its limits. In this article we suggest the extension of the QFD approach on the base of customer values and benefits. To explain the main idea we applicate the new concept to passenger cars.作者: BIBLE 時間: 2025-3-26 00:01 作者: 媒介 時間: 2025-3-26 01:29
https://doi.org/10.1007/978-1-349-05330-8y to the after sales sector but as a concept that must extend to all activities within the company. With reference to brand management, product development and customer service management, the authors illustrate the practical implications of this integrated concept.作者: 半導體 時間: 2025-3-26 05:03
A Different Look at Artificial Intelligencen overview about the structure of this well developed and comprehensive instrument for customer satisfaction management. Furthermore we show, how the results of the data analysis are presented to the dealers.作者: Oversee 時間: 2025-3-26 11:43 作者: Engaged 時間: 2025-3-26 14:52 作者: calumniate 時間: 2025-3-26 17:12 作者: 不可比擬 時間: 2025-3-26 22:18
https://doi.org/10.1007/978-1-349-05330-8trate on some strategical and methodological issues of a special kind of bundling in the automotive industry: The conception of ‘Lines’. We discuss the idea that the companies should employ the ‘Lines’ as a selected product policy instrument to immunise buyers against attempts by competitors to enti作者: 敵意 時間: 2025-3-27 02:52 作者: 虛構(gòu)的東西 時間: 2025-3-27 08:38
https://doi.org/10.1007/978-1-349-05330-8retention across firms in the automotive industry. The concept of strategic alignment is introduced to capture both the degree to which automotive firms pursue a strategy of quality (benefit) versus value (cost) leadership and whether this strategy is aligned or consistent with its customers’ needs.作者: 詼諧 時間: 2025-3-27 13:20 作者: 心神不寧 時間: 2025-3-27 14:04
https://doi.org/10.1007/978-1-349-05330-8ers changed, instead of technical defects, the immaterial attrition of a product plays an important role for decreasing satisfaction and loyalty of the customers. The aim of this paper is uncover the relationships between customer satisfaction, brand loyalty and dealer loyalty. To test and quantify 作者: Respond 時間: 2025-3-27 21:43
https://doi.org/10.1007/978-1-349-05330-8f customer loyalty as a strategic capability. It is assumed that in the rapidly changing environment faced by the automotive industry sustainable competitive advantages are achievable through a marketing and customer orientation. Loyalty mangement proves to be a decisive but somehow under-utilised e作者: Silent-Ischemia 時間: 2025-3-28 01:01
https://doi.org/10.1007/978-1-349-05330-8ve division of Daimler-Benz AG are aware of the central significance of this concept, viewing it therefore not merely as a starting point relevant only to the after sales sector but as a concept that must extend to all activities within the company. With reference to brand management, product develo作者: 符合你規(guī)定 時間: 2025-3-28 06:03 作者: 顯示 時間: 2025-3-28 07:24
Ulrike Barthelme?,Ulrich Furbach variables, like switching barriers or variety seeking. This paper provides a structural equation model with latent variables for modeling this complex relationship. According to literature, high satisfaction should lead to loyalty but is heavily affected by moderating variables. An empricial study 作者: 事與愿違 時間: 2025-3-28 14:06 作者: single 時間: 2025-3-28 15:02
Paul H. Lysaker,Courtney N. Wiesepape maintaining relationships, it is important to know how profitable these relationships are. A marketing manager should encourage all profitable relations to prevent customer migration and relinguish all loss-making customer relations, or change them so that a positive benefit can be obtained.作者: 敵手 時間: 2025-3-28 20:56
https://doi.org/10.1007/978-3-322-84509-2Automotive Industry; Unternehmenserfolg; management; production; research & development (R&D)作者: 合乎習俗 時間: 2025-3-28 23:18 作者: 整潔 時間: 2025-3-29 06:00 作者: Mercurial 時間: 2025-3-29 11:09
The Value of Passenger Car Customers, maintaining relationships, it is important to know how profitable these relationships are. A marketing manager should encourage all profitable relations to prevent customer migration and relinguish all loss-making customer relations, or change them so that a positive benefit can be obtained.作者: aqueduct 時間: 2025-3-29 14:47
Michael D. Johnson (Professor of Marketing, MemberUnternehmen kundenorientiert führen作者: insurrection 時間: 2025-3-29 17:55 作者: 憎惡 時間: 2025-3-29 23:28 作者: 噴油井 時間: 2025-3-30 02:22
Improved Customer Satisfaction Is Volvo Priority,Volvo had great difficulties in the early 90’s in delivering the high quality products that their U.S. customers expected and as a consequence their customer satisfaction ratings were dropping dramatically. They are, however, presently among the top three car brands. This paper tries to capture the key ingredients of their comeback.作者: metropolitan 時間: 2025-3-30 07:51
,An Introduction to Quality, Satisfaction, and Retention — Implications for the Automotive Industry,hion, industry attention has progressed from a focus on internal quality, to external perceptions of customer satisfaction, to subsequent customer retention and profitability. More transformational is the change in the way automotive companies operate and manage themselves. An industry once dominate作者: 流動才波動 時間: 2025-3-30 12:07
,Linking Satisfaction to Design — A Key to Success for Volvo,in the product development process. This paper addresses this translation process and problems of linking customer satisfaction to the early stages of product development. In the paper Quality Function Deployment (QFD) and a framework for linking internal quality and customer satisfaction are used a
