標(biāo)題: Titlebook: branding@thedigitalage; Herbert Meyers,Richard Gerstman (Chairman of Inter Book 2001 Herbert M. Meyers and Richard Gerstman 2001 Advertisi [打印本頁(yè)] 作者: 貪求 時(shí)間: 2025-3-21 18:48
書(shū)目名稱branding@thedigitalage影響因子(影響力)
作者: 準(zhǔn)則 時(shí)間: 2025-3-21 23:35 作者: Infuriate 時(shí)間: 2025-3-22 00:29 作者: patriarch 時(shí)間: 2025-3-22 07:44
Die griechische Proportionenlehre,e, in the future you won’t have to think about the notion of going out to the Internet; software will make all this content readily available and easy to use. You’ll have all kinds of devices available that enable you to get at information easily. And what we used to call “going out to the Internet” will be irrelevant. That notion will disappear.作者: Thrombolysis 時(shí)間: 2025-3-22 12:06
The Dynamics for Package Goods on the Internet,n a brand’s identity and equity is extended onto the Internet, or through electronic media. This involves synergizing both physical and digital assets in such a way that the brand is consistent online and offline, and consumers are not confused but see the brand as one holistic brand.作者: Deceit 時(shí)間: 2025-3-22 16:57 作者: alleviate 時(shí)間: 2025-3-22 18:21
A Look Ahead: E-Biz in the New Millennium,e, in the future you won’t have to think about the notion of going out to the Internet; software will make all this content readily available and easy to use. You’ll have all kinds of devices available that enable you to get at information easily. And what we used to call “going out to the Internet” will be irrelevant. That notion will disappear.作者: 西瓜 時(shí)間: 2025-3-23 01:11 作者: beta-carotene 時(shí)間: 2025-3-23 02:40 作者: 淘氣 時(shí)間: 2025-3-23 06:02 作者: Nuance 時(shí)間: 2025-3-23 12:12
Book 2001orld. Drawing on their experience with Interbrand, the world‘s largest branding consultancy, and including chapters by branding experts from Microsoft, McDonalds, Pepsi-Cola and Procter & Gamble, the authors examine how this should be done and map out the future of e-branding.作者: Ascendancy 時(shí)間: 2025-3-23 14:57
virtual world. Drawing on their experience with Interbrand, the world‘s largest branding consultancy, and including chapters by branding experts from Microsoft, McDonalds, Pepsi-Cola and Procter & Gamble, the authors examine how this should be done and map out the future of e-branding.978-1-349-42665-2978-1-4039-0546-8作者: Duodenitis 時(shí)間: 2025-3-23 20:49 作者: Incommensurate 時(shí)間: 2025-3-23 23:28
https://doi.org/10.1007/978-3-322-85045-4nced only on the Internet, theoretically it’s the same thing. The difference lies in the medium itself and the opportunities that the Internet provides to create a much more interpersonal brand relationship.作者: 燒瓶 時(shí)間: 2025-3-24 02:39
Introduction,no foreseeable slowing down. The speed of penetration of this medium into every commercial media is almost incomprehensible to even the most ardent cyber-enthusiasts. Not since the Industrial Revolution of the 19th century has a development so dramatically altered the path of human behavior.作者: Ganglion 時(shí)間: 2025-3-24 08:19 作者: 座右銘 時(shí)間: 2025-3-24 10:53 作者: 制造 時(shí)間: 2025-3-24 18:19
The Strategic Role of E-Branding,mation revolution. We have seen the rise of the knowledge worker and the demise of many Internet start-ups. The streets of Silicon Valley are littered with pink slips and tattered business plans, but those same streets are filled with numerous Internet millionaires walking to their empires.作者: 雪崩 時(shí)間: 2025-3-24 20:09
The Dynamics for Package Goods on the Internet,erent people may have slightly different interpretations of the same words. So for clarity, the definition of “e-branding” used in this chapter is when a brand’s identity and equity is extended onto the Internet, or through electronic media. This involves synergizing both physical and digital assets作者: 大酒杯 時(shí)間: 2025-3-25 02:56
Brand Design for Digital Viewing,A brand is essentially a promise of an experience. It is a set of tangible and intangible elements which in tandem create an experience, or the promise of that experience, in someone’s mind. So whether a brand is offered in a 12 oz. bottle, operates with an engine and a steering wheel, or is experie作者: 增強(qiáng) 時(shí)間: 2025-3-25 03:39
Interactive Brand Design Research,the notion that perhaps there’s a real difference between an e-brand and an offline brand. There is no real difference. A brand is still a brand. The Internet certainly gives you another means to build the brand, but it is important to understand the different elements of marketing on the Internet a作者: interpose 時(shí)間: 2025-3-25 11:22
Interfacing with the Consumer,ifferent next year. That applies to Pepsi as much as to any other consumer products company. But, for a product category such as carbonated soft drinks, with its overwhelmingly young consumer profile, it is perhaps even more critical to know how to use the Internet effectively.作者: chisel 時(shí)間: 2025-3-25 15:39 作者: Foregery 時(shí)間: 2025-3-25 17:16
A Look Ahead: E-Biz in the New Millennium,g toward digital signals or bits, the same medium as online services and the Internet. Additionally, with software getting friendlier and easier to use, in the future you won’t have to think about the notion of going out to the Internet; software will make all this content readily available and easy作者: averse 時(shí)間: 2025-3-25 21:20 作者: capillaries 時(shí)間: 2025-3-26 02:12 作者: 盡管 時(shí)間: 2025-3-26 05:20 作者: 不出名 時(shí)間: 2025-3-26 11:16
Mathematische Methoden zur Mechanikmation revolution. We have seen the rise of the knowledge worker and the demise of many Internet start-ups. The streets of Silicon Valley are littered with pink slips and tattered business plans, but those same streets are filled with numerous Internet millionaires walking to their empires.作者: GROWL 時(shí)間: 2025-3-26 15:23
https://doi.org/10.1007/978-3-322-85934-1ifferent next year. That applies to Pepsi as much as to any other consumer products company. But, for a product category such as carbonated soft drinks, with its overwhelmingly young consumer profile, it is perhaps even more critical to know how to use the Internet effectively.作者: 腐敗 時(shí)間: 2025-3-26 17:26 作者: 懦夫 時(shí)間: 2025-3-26 23:56
,Massepunkte und starre K?rper,no foreseeable slowing down. The speed of penetration of this medium into every commercial media is almost incomprehensible to even the most ardent cyber-enthusiasts. Not since the Industrial Revolution of the 19th century has a development so dramatically altered the path of human behavior.作者: 走路左晃右晃 時(shí)間: 2025-3-27 02:19 作者: CYT 時(shí)間: 2025-3-27 06:48 作者: follicle 時(shí)間: 2025-3-27 09:29 作者: Stress 時(shí)間: 2025-3-27 16:14 作者: 陳腐的人 時(shí)間: 2025-3-27 19:42 作者: MELD 時(shí)間: 2025-3-27 21:58
Elementare analytische Geometrie,the notion that perhaps there’s a real difference between an e-brand and an offline brand. There is no real difference. A brand is still a brand. The Internet certainly gives you another means to build the brand, but it is important to understand the different elements of marketing on the Internet a作者: Aura231 時(shí)間: 2025-3-28 05:17 作者: ALTER 時(shí)間: 2025-3-28 08:43 作者: MERIT 時(shí)間: 2025-3-28 13:52 作者: 刻苦讀書(shū) 時(shí)間: 2025-3-28 14:42 作者: enumaerate 時(shí)間: 2025-3-28 19:22 作者: Thyroid-Gland 時(shí)間: 2025-3-29 00:23
http://image.papertrans.cn/b/image/192959.jpg作者: Obedient 時(shí)間: 2025-3-29 04:07 作者: flaggy 時(shí)間: 2025-3-29 08:53 作者: Cursory 時(shí)間: 2025-3-29 13:03 作者: SMART 時(shí)間: 2025-3-29 18:40
Interfacing with the Consumer,ifferent next year. That applies to Pepsi as much as to any other consumer products company. But, for a product category such as carbonated soft drinks, with its overwhelmingly young consumer profile, it is perhaps even more critical to know how to use the Internet effectively.作者: 迅速飛過(guò) 時(shí)間: 2025-3-29 23:33
Brand Identity and the Law,ity that has changed but rather the medium through which trade is conducted. However, there is something of a dichotomy between the potentially international nature of e-commerce and the national territorial scope of registered trade mark protection.作者: Congeal 時(shí)間: 2025-3-30 03:19 作者: Amplify 時(shí)間: 2025-3-30 05:16
Mathematische Methoden zur MechanikTo really understand how and why RedEnvelope got into the e-business and why I am so passionate about our brand, you have to understand where I came from.作者: 喚起 時(shí)間: 2025-3-30 11:06
https://doi.org/10.1007/978-3-322-85934-1Many people really look at e-branding as distinct and different from traditional branding. And there are certain elements that may be different, but once it starts to become mainstream, then traditional branding will encompass what is now e-branding and people will just call it “business.”作者: 徹底檢查 時(shí)間: 2025-3-30 13:40
E-Retailing: A Look Ahead,Great merchandising is the key to success for most retailers, online and offline. Great retail brands are not built through advertising, but through store use, through being in front of your customers, and by being at the right place with the right product at the right time.作者: 業(yè)余愛(ài)好者 時(shí)間: 2025-3-30 19:09
