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標(biāo)題: Titlebook: Advances in Corporate Branding; John M. T. Balmer,Shaun M. Powell,Tim Oliver Brexe Book 2017 The Editor(s) (if applicable) and The Author( [打印本頁]

作者: 使固定    時間: 2025-3-21 16:55
書目名稱Advances in Corporate Branding影響因子(影響力)




書目名稱Advances in Corporate Branding影響因子(影響力)學(xué)科排名




書目名稱Advances in Corporate Branding網(wǎng)絡(luò)公開度




書目名稱Advances in Corporate Branding網(wǎng)絡(luò)公開度學(xué)科排名




書目名稱Advances in Corporate Branding被引頻次




書目名稱Advances in Corporate Branding被引頻次學(xué)科排名




書目名稱Advances in Corporate Branding年度引用




書目名稱Advances in Corporate Branding年度引用學(xué)科排名




書目名稱Advances in Corporate Branding讀者反饋




書目名稱Advances in Corporate Branding讀者反饋學(xué)科排名





作者: Provenance    時間: 2025-3-21 20:45

作者: ATP861    時間: 2025-3-22 01:12
Explicating Corporate Brands and Their Management: Reflections and Directions from 1995,lexity of our world. The early burst of excitement which was spawned by the development and successful applications of linear programming to problems in both the public and private sectors has challenged researchers to develop even more sophisticated methods to deal with the complex nature of decisi
作者: 執(zhí)    時間: 2025-3-22 06:36
,Managing the Franchised Brand: The Franchisees’ Perspective, key institutions that helped to develop and sustain a European international society of states. However, the balance of power has a privileged role in Bull’s analysis because it helps to provide ‘the conditions in which other institutions on which international order depends are able to operate’ (2
作者: 滴注    時間: 2025-3-22 11:14

作者: Mri485    時間: 2025-3-22 16:43

作者: 蚊帳    時間: 2025-3-22 20:34
An Integrated Approach to Corporate Branding,ner who has the ambition to unravel the early manifestations of his discipline; a discipline which did not exist as such in remote periods, but the ingredients of which were nevertheless present. The author has observed the past equipped with?knowledge and understanding of what regional planning was
作者: 就職    時間: 2025-3-23 00:58

作者: 有限    時間: 2025-3-23 03:20

作者: Aqueous-Humor    時間: 2025-3-23 06:52

作者: 人充滿活力    時間: 2025-3-23 12:10

作者: AVOID    時間: 2025-3-23 17:04
mme or by upper level students looking for rigorous academic material on the subject and for scholars and discerning practitioners, acting as ‘a(chǎn)dvanced introductions‘..978-1-349-95798-9978-1-352-00008-5
作者: 入會    時間: 2025-3-23 20:38
https://doi.org/10.1007/978-1-349-06410-6or that matter design and direct marketing, that suggest certain attributes which are all too rarely delivered by the organisation. In contrast, excellent corporate brands marry communications and operations in a credible way, not by employing integrated agencies, but through clearly stated values t
作者: lacrimal-gland    時間: 2025-3-24 01:33
The Importance of Corporate Brand Personality Traits to a Successful 21st Century Business,
作者: Sigmoidoscopy    時間: 2025-3-24 05:29

作者: 種植,培養(yǎng)    時間: 2025-3-24 07:24
,Managing the Franchised Brand: The Franchisees’ Perspective, balance of power and great power management is particularly important. In the absence of institutionalized great powers, Bull’s analysis reveals that a balance of power will fail to emerge and persist. But, by the same token, without an institutionalized balance of power, the survival of the other institutions is also placed in jeopardy.
作者: HALL    時間: 2025-3-24 14:27
Alliance Brands: Building Corporate Brands through Strategic Alliances?,termined at the level of production — relations within the market are merely the phenomenal forms of the underlying real relations of capitalist production. A theory of class based merely on market relations cannot be correct.
作者: WAX    時間: 2025-3-24 17:15

作者: Flatter    時間: 2025-3-24 22:52

作者: thwart    時間: 2025-3-25 02:40
Corporate Brand Orientation: What Is It? What of It?, order. Tree, born in 1852, was a product of the age of empire. His repertoire, unlike Irving’s, included modern imperial melodramas (. and far more toga plays dealing with the problems of empire in a classical setting than Irving ever tackled.
作者: 殺死    時間: 2025-3-25 05:38

作者: 擁擠前    時間: 2025-3-25 09:53
Front Matterl theory; whereas others such as Guenther (1964), Huitson (1971), and Dunn and Clark (1987), although they assume only a background in elementary algebra and statistics, treat the subject somewhat scantily and provide only a superficial discussion of the random and mixed effects analysis of variance.978-1-4612-7104-8978-1-4612-1344-4
作者: instate    時間: 2025-3-25 12:20

作者: dominant    時間: 2025-3-25 17:57

作者: 無能力    時間: 2025-3-25 21:35

作者: carotid-bruit    時間: 2025-3-26 00:41
https://doi.org/10.1007/978-1-349-06410-6owever, begun to seriously look at the application of the brand concept and that of brand equity to business-to-business (B2B) markets.. These works reflect the growing consensus that the branding concept is not only useful, but also powerful, in examining and explaining relationships and value creation in all business relationships.
作者: 聲明    時間: 2025-3-26 07:26
https://doi.org/10.1007/1-4020-4635-9nd intellectually challenging developments in the corporate world since the mid 1990s has been the stupefying ascendancy of corporate brands as a distinctive institutional-identity type. It is an identity category that enjoys a prominent place in corporate marketing and strategic management owing to
作者: RADE    時間: 2025-3-26 10:59

作者: neutrophils    時間: 2025-3-26 16:31
Accuracy, speed and power relation,ersy and discussion regarding what brands are, what they do, how they can be valued and how they should be managed.. As observers such as Tom Peters. admonish one to ‘Brand, Brand, Brand!’, some corporations are questioning the wisdom of entrusting what may be their most critical assets to anyone bu
作者: 樹木中    時間: 2025-3-26 17:08

作者: harmony    時間: 2025-3-26 21:52
A/D converter architecture comparison,porate branding process. The historical analysis of corporate-level constructs since the 1950s by Balmer. reveals a number of concepts such as corporate image, corporate identity, corporate branding and corporate reputation. All these different corporate-level perspectives and concepts are synthesis
作者: 尊嚴(yán)    時間: 2025-3-27 01:53

作者: 恃強凌弱的人    時間: 2025-3-27 05:25

作者: subordinate    時間: 2025-3-27 12:11

作者: Anthology    時間: 2025-3-27 17:02

作者: HILAR    時間: 2025-3-27 19:28

作者: 輕率看法    時間: 2025-3-28 01:27

作者: Commonplace    時間: 2025-3-28 06:04
Journal of Brand Management: Advanced Collectionshttp://image.papertrans.cn/a/image/147384.jpg
作者: COUCH    時間: 2025-3-28 06:55

作者: Bereavement    時間: 2025-3-28 10:46
https://doi.org/10.1007/978-3-031-21714-2This article advances the brand orientation notion as it applies to corporate brands . the introduction and explication of what the author calls .. A corporate brand orientation represents a logical development, if not a logical ., of the brand orientation notion introduced by Urde (1994).
作者: 受辱    時間: 2025-3-28 15:34
https://doi.org/10.1007/1-4020-4635-9 their ability to create corporate and shareholder value. In addition, it is an identity category that can be highly meaningful to stakeholders including groups and individuals. Why? Because corporate brand can help individuals define who they are.
作者: 行業(yè)    時間: 2025-3-28 20:26

作者: innovation    時間: 2025-3-29 02:30
https://doi.org/10.1007/978-3-031-21714-2h other stakeholders (Brodie ., 2009; Hatch and Schultz, 2010; Frow and Payne, 2011). In this respect, there is an opportunity to build an integrated brand value co-creation model (BVCC) (Merz ., 2009) that can be used in different business settings (Wallstr?m ., 2008; Payne ., 2009; Pillai, 2012).
作者: Flatus    時間: 2025-3-29 04:39

作者: OASIS    時間: 2025-3-29 09:33

作者: FELON    時間: 2025-3-29 13:54

作者: ELUC    時間: 2025-3-29 15:53
g research topics to aid PhD and advanced students.Highlight.This prestigious edited collection of articles from the .Journal of Brand Management.?discusses the impact of research on our understanding of corporate brand characteristics and corporate brand management to date. A wide range of topics a
作者: intertwine    時間: 2025-3-29 19:54





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